LOS ORIENTALES DE PARAMONGA - Te Gusta Como Azucar

SUBSCRIBE TO ANALOG AFRICA´s CHANNEL - http://bit.ly/2riUuLL VISIT ANALOG AFRICA - https://analogafrica.bandcamp.com/ LIKE ANALOG AFRICA - https://www.facebook.com/AnalogAfrica FOLLOW ANALOG AFRICA - https://www.instagram.com/analogafricarecords/ NEWS ABOUT ANALOG AFRICA - https://linktr.ee/analogafrica FOR LICENSING AND ENQUIERES PLEASE CONTACT : info@analogafrica.com In the late 1960s, the coastal city of Paramonga, just a three-hour drive north of Lima, gave rise to a vibrant music scene shaped by surf, rockabilly, and tropical sounds. Among its protagonists were two musicians, Víctor Ramírez and Maximiliano Chávez, who, with their psychedelic guitars, Fender amplifiers, and wah-wah pedals, would define not only their own sound but also shape the musical identity of the region. Under the mentorship of their manager, Néstor “Romanito” Robles, the two guitarists added a few remarkable percussionists to the lineup and formed Los Orientales. Their debut single, "Lobos Al Escape,” recorded in 1970, reached the very top of the Peruvian charts, catapulting the band to national fame and spreading their electrifying cumbia throughout the country. Despite this early success, internal tensions led to a split between Víctor and Maximiliano, resulting in two rival groups with the exact same name. Seeking wider recognition, Los Orientales de Paramonga of Víctor Ramírez - the band featured in this project — traveled to Lima and signed with Sono Radio, the country’s leading label. Under the direction of Argentine producer Enrique Lynch, they recorded a series of successful singles before releasing their debut album, "Con Sabor Tropical," in 1972. Blending cumbia with guaracha, salsa, and guaguancó, the band gained national acclaim and expanded their audience through relentless touring. Their follow-up album "Tremendo Ritmo" from 1973 further cemented their reputation, incorporating vocal arrangements and aiming to rival top tropical acts of the era. Known for their electrifying live performances — often playing multiple venues in a single night — they eventually won over audiences in the capital after dominating northern Peru. By the mid-1970s, after several releases including “Ritmo Para Ti”, Ramírez concluded his chapter with Sono Radio and continued evolving musically, later embracing emerging styles such as chicha and experimenting across genres. His former counterpart, Maximiliano Chávez, withdrew from professional music altogether. Today, Víctor Ramírez lives in Genoa, Italy, leaving behind a legacy as one of Peru’s most innovative and versatile musicians — an artist who helped shape modern cumbia while never forgetting his roots. The seven songs on Side A of this compilation are from the LP “Con Sabor Tropical”, and the six songs on Side B are from the LP “Tremendo Ritmo”, while Sides C and D are compilations drawn from their 45 RPM singles. Together, these recordings offer a complete journey through the sound and spirit of Los Orientales de Paramonga at their peak.